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JAWAR IDENTITY
Project Type
Branding
Date
April 2023
Location
Saudi Arabia, Riyadh
Date
2021
Company
UBRAND Advertising Agency
Overview
JAWAR, a specialized Saudi visa application service, engaged us to craft a robust brand strategy that would solidify its market position.
My Role
As a designer, I spearheaded the development of the logo concept. Inspired by the distinctive "A" in JAWAR, I conceptualized it as a dynamic, gateway symbol representing entry into Saudi Arabia. This core idea served as the foundation for the entire visual identity system.
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